Know your
business

Hedwyn is a boutique strategic planning consultancy, serving clients worldwide from our base in LondonWe specialise in generating business options, informing strategic decisions, and crafting roadmaps for success.With a strong emphasis on establishing clarity, confidence, and effective communication, our insights and expertise help our clients navigate their business journeys.

Latest Post: Can you clearly tell me WHAT you are doing?

WHY is great, of course it is. Don't stop there. A clear articulation of WHAT is even better and allows your teams to do their best work.WHAT traverses the three fundamental levels of strategy, getting interpreted and implemented as it crosses each boundary. WHAT evolves, continuously adapting as it's executed across the three fundamental time horizons: Now, Next, and Later.read more

Hedwyn Fundamental Levels of Strategy

Our services

Strategic Planning

We collaborate with leadership teams to articulate and develop effective corporate, business, and operational strategies.Working closely with business teams, we interpret corporate and business strategies to shape and align operations, ensuring they contribute to the intended business outcomes.

Strategic Workforce Planning

We help clients identify the mix of skills and capabilities required to deliver planned outcomes today and in the future.Using best practices and Decision-Driven Data™ our clients can more effectively attract, train, and retain talented people and successfully achieve their business objectives.

Communications & Change

Effective strategies come alive when everyone in the organisation understands and believes in them. Hedwyn helps you simplify complex concepts and to design and deliver clear communication.Working closely with internal leaders and communications teams, we ensure that the entire company can align with the strategy.Our goal is to create clarity, build confidence, and promote effective communication throughout an organisation.

Learning & Leadership

Training and mentoring programmes aimed at existing and emerging managers and business leaders.The programme and content is suitable for individuals and teams, and can be delivered in person or digitally. Our cohort-based approach strengthens the learning and helps embed the results.Hedwyn Learning can develop your team's skills, confidence, and capabilities through bespoke and tailored courses.

Organisational Effectiveness

Join the dots from corporate strategy through to operations.Apply strategic thinking in your organisation, enabling teams to do their best work, and improving your internal consulting capability.

People & Resourcing

Our recruitment arm gives us a depth of experience and access to the right people for any engagement.Hedwyn People can find the right candidate for your team, whether for a project or on a permanent basis.


The Strategic Planning Partnership Program and Growth Advisory Service from Hedwyn provide continuous support and guidance, helping your business stay ahead of the competition and capitalise on new opportunities.Hedwyn services are available by subscription or on a bespoke consultancy basis. Contact us for a complimentary business assessment.


Clarity drives informed decisions

Strategic thinking underpins organisational outcomes - in every area.Understanding the true scale and nature of the challenges facing your business is essential for decision-makers to define the best responses and act with confidence.But sometimes it's hard to balance addressing burning issues while planning for the 'bigger picture'.
Whether your challenge is growth, transformation, or responding to disruption, Hedwyn can provide the clarity you need to make the right decisions.
When everything changes, it's not enough to work in the old ways, you need to stay more than one step ahead of the competition. What's your next next move?


Fundamental Thinking

Hedwyn’s core services are based on a proven foundation that brings big-company smarts to you in right-sized chunks. Clarity and alignment around your Business Core™ enables you to connect the dots between intention and outcome (and back again!), and to make decisions based on the right information at the right time.

Hedwyn Core Purpose Design

FOCUS

Your vision is clear, but what are the best options for us? Defining business options and informing fundamental strategic decisions.

ALIGN

Strategy begins with knowing what role you play in the landscape and the ‘why’ behind which options make sense for you and your stakeholders.

ENABLE

Design operating models to implement the change programme. You know what you want to do but need a roadmap to make it happen.

ADAPT

Observe, learn, and adapt. You’re executing your strategy, but is it working? How will you know? Is it still relevant as priorities change?



Take a Step Back

As the year comes to a close, it's crucial to take a step back and reflect on our aspirations for the coming year. Amidst challenging times, business leaders need to address uncertainties in our economic and political landscapes, as well as workforce dynamics and supply chains.That's why we're offering board-level leaders a complimentary one-hour strategic planning session.Together, we can establish high-level objectives tailored to your unique position and prioritise actionable steps that will guide you through these turbulent times.If you'd like to take a step back, please email us to apply for a space: hello@hedwyn.com


Contact Us

We're easy to reach, so let's have a conversation!Pick the option that works for you, or use this handy form:

or write to us at:Hedwyn
4 Spring Bridge Road
London
W5 2AA

About Us

Hedwyn is a boutique strategic planning consultancy based in London, serving clients globally.We specialise in strategic planning, operational improvement, workforce planning, and leadership training, crafting roadmaps that deliver results.At Hedwyn, we prioritise clarity, confidence, and effective communication. Our insights and expertise empower clients to navigate their business journeys with precision.We excel in helping business owners and leaders think swiftly and adapt to uncertainty, guiding them to understand their options and make well-informed decisions.


Hedwyn Ltd4 Spring Bridge Road
London W5 2AA


Origins

Having gained valuable experience in both consulting and industry roles, we recognised the opportunity to improve upon traditional approaches to business change and strategy. Inspired by the potential for more innovative methods, we developed the Respond workshop—a fully online strategy-to-roadmap service built on our Intention to Outcome Framework.This new approach empowers organisations to achieve their goals with greater agility and effectiveness.

What's in a name?

Hedwyn is derived from the Welsh word for knowing or knowledge, which is why our strapline is "know your business."We partner with business owners and leaders, providing them with the clarity and confidence that comes from deep understanding and insight.


Our team

Our track record spans the largest multi-nationals to rapidly growing start-ups, from one-off investigative workshops to full-scale digital transformations; the Hedwyn team have started and scaled businesses, advised C-suite executives, and delivered countless growth, change and digital projects around the world.In addition to our core team of consultants, we have established a global network of trusted partners and associates, further expanding our capabilities and reach.Our recruitment arm, Hedwyn People gives us a depth of experience and access to the right people for any engagement. We can find the right candidate for your team, whether for a project or on a permanent basis.

Leadership

Owen Muir

Director of Strategic Planning

Owen Muir at Hedwyn

Owen’s background is in corporate strategic planning and programme management, he has a passion for understanding how organisations work and how they can grow.Owen is skilled at designing and developing business models and business operating models and identifying growth opportunities. He has a diverse understanding of business challenges across a range of sectors.Owen has worked within and consulted to multi-national organisation, mid-sized and funded start-ups across energy, transportation, utilities, healthcare, recruitment, manufacturing, construction and hospitality and accommodation as some examples. He has led successful in-person and remote projects in the UK, EU, USA, Oceania and S.E. Asia.Prior to consulting Owen started and operated his own businesses in London before relocating to Sydney to study for an MBA and work with multi-national organisations.

Philip Hellyer

Director of Organisational Effectiveness

Philip Hellyer at Hedwyn

Philip’s passion is in creating clarity; helping people gain insight so that they can make decisions with their eyes open. With a background in accountancy, computing science, and humanities, he brings a whole-system skillset to the Hedwyn methodology.He has broad experience in retail, telco, insurance, public sector, design, fintech, outsourcing, and service providers in the UK, EU, and North America.Philip works with people who are mired in complex situations, helping them act with clarity. Whether you’re tackling the challenges of a new position or transforming your organisation, he applies proven ways of viewing and analysing what’s really driving the situation.Prior to consulting, Philip was the Enterprise Architecture Global Lead at Carphone Warehouse plc. A former flying trapeze instructor, now he helps business owners build their own their safety nets.

Dr Lisa McNulty

Head of Learning

Lisa McNulty at Hedwyn

Lisa is a Knowledge and Learning Consultant, and a Research Associate at the University of Roehampton.Her work includes knowledge management, stakeholder management, facilitation, and training. She's interested in understanding how knowledge moves through an organisation, and how to improve that flow in ways that enable the organisation to reframe and achieve their core goals.She helps clients develop an analytical philosophical skillset with which to explore questions of personal or professional interest to them. Areas of focus include informal logic/argument analysis, ethics, and epistemology (knowledge theory).Her academic interests lie primarily in social epistemology and the philosophy of education. She a published author with works aimed at academic, undergraduate, and general readerships.

Jeff Moores

Business Development Director

Lisa McNulty at Hedwyn

Jeff is a board advisor and non-executive director, with a proven track record of guiding management through conflict and change.He brings to Hedwyn his extensive experience in Asset Management and Corporate Finance, Venture Finance, Retail, and Recruitment.Passionate about inclusive sport, Jeff is the CEO of the West London Hockey Charitable Foundation and Chairman of the award-winning Ealing Hockey Club.

Privacy Policy

This privacy policy explains how we use any personal information we collect about you when you use this website or our services

We collect information about you when you sign up to a webinar or seminar or become a Hedwyn client or you or contact us through this website. We also collect information when you voluntarily complete surveys, download content, provide feedback, and participate in services and events. Website usage information is collected using cookies.

We collect information about you to manage your account and, if you agree, to email you about our products and services we think may be of interest to you. We use your information collected from the website to personalise your repeat visits to our website.

Hedwyn will not share your information for marketing purposes with any 3rd parties.

We would like to send you information about our products, services, and events which may be of interest to you. If you have consented to receive marketing, you may opt out at a later date. You have the right at any time to stop us from contacting you for marketing purposes. If you no longer wish to be contacted for marketing purposes, please contact us by email at hello@hedwyn.com

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please write to us at the following address:

data@hedwyn.com

We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.

Cookies are text files placed on your computer to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information visit www.aboutcookies.org or www.allaboutcookies.org.

You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser. However, in a few cases, some of our website features may not function as a result.

Our website contains links to other websites. This privacy policy only applies to this website so when you link to other websites you should read their own privacy policies.

Please contact us if you have any questions about our privacy policy or information we hold about you, by email to data@hedwyn.com

Hedwyn Ltd is a company registered in England and Wales number 13006519 and registered for UK VAT number GB 362696760.Business Core, Core Business Model, Decision-Driven Data, Intention to Outcome, Know Your Business, and the Hedwyn logo are trademarks of Hedwyn Ltd.

Grow Your Business:Strategic Planning Partnership Program & Growth Advisory


Hedwyn Logo


Strategic Planning Partnership Program


Purpose:


The Strategic Planning Partnership Program is designed to provide companies with continuous, expert-led support to ensure their business strategy remains agile, responsive, and aligned with the ever-changing market environment. This program leverages the full breadth of Hedwyn's expertise, including access to the Hedwyn Network, Hedwyn People, and Hedwyn Learning, to offer comprehensive strategic solutions.



Key Components:


  • Quarterly Strategic Reviews: Regular, in-depth evaluations of your current strategy, incorporating insights from industry experts within the Hedwyn Network. These reviews ensure your strategy remains relevant, actionable, and aligned with market trends.

  • On-Demand Consulting: Access to Hedwyn's strategic advisors and partners whenever you need them, providing timely insights and advice on critical decisions or unexpected challenges. This service allows businesses to make informed decisions quickly without waiting for scheduled reviews.

  • Customised Dashboards: Real-time dashboards that track your key performance indicators (KPIs) and strategic initiatives, developed in collaboration with experts from the Hedwyn Network to ensure robust, data-driven decision-making.

  • Growth Opportunity Assessments: Regular identification and analysis of potential growth opportunities, leveraging insights from Hedwyn’s network of consultants and partner companies. This proactive approach ensures your business is always on the lookout for the next big opportunity.



Growth Advisory Service


Purpose:


The Growth Advisory Service is tailored to help companies identify and capitalize on new growth opportunities. By combining market analysis, industry trends, and strategic foresight with the expertise of Hedwyn’s network, this service provides actionable recommendations that align with your company's goals and resources.


Key Components:


  • Market Expansion Strategy: Identify new markets for your products or services, with detailed entry strategies that minimize risk and maximize potential, informed by experts within the Hedwyn Network.

  • Product/Service Diversification: Explore new revenue streams by diversifying your offerings, supported by market analysis from Hedwyn Learning’s cutting-edge research.

  • M&A Opportunity Assessment: Evaluate potential mergers, acquisitions, or strategic partnerships, with the guidance of Hedwyn’s business process reengineering and transformation specialists.

  • Implementation Support: Assistance in executing growth strategies, including support from Hedwyn People to secure the right talent for your expansion efforts.



Hedwyn Logo


Key Benefits for Companies


Access to the Hedwyn Network:


  • Industry-Leading Expertise: Gain access to a diverse network of consultants and partner companies, including IT consultants, programme managers, enterprise architects, HR leaders, designers, and more. This network allows you to tap into specialized knowledge across industries, ensuring that your strategy is informed by the latest insights and best practices.

  • Comprehensive Solutions: Whether you need help with business process reengineering, digital transformation, or strategic communications, the Hedwyn Network provides the expertise required to address any challenge.


Hedwyn People


  • Talent Acquisition and Management: As part of the program, you can leverage Hedwyn People’s recruitment services to place business leaders in interim or full-time roles, ensuring you have the right team to execute your strategy. We also provide HR support across the entire employee lifecycle, from recruitment to retention.

  • People Strategy Development: We work with you to develop a robust People Strategy and Employee Value Proposition that aligns with your business goals. This includes talent management, succession planning, and training and development strategies.

  • Full HR Outsourcing: For companies looking to outsource HR functions, Hedwyn People offers comprehensive services, ensuring that all your HR needs are covered


Hedwyn Learning:


  • Cutting-Edge Research: Stay ahead of industry trends with access to Hedwyn Learning’s research on strategic planning, emerging technologies, and growth opportunities. This knowledge base supports your strategic decisions with the latest data and insights.

  • Leadership and Team Training: Enhance your team’s capabilities with coaching and training in strategic planning, workforce planning, and new role transitions. Our training programs are designed to empower your leaders and teams to execute your strategy effectively.

  • Continuous Development: Benefit from ongoing education and development opportunities for your leadership team, ensuring that your business remains agile and prepared for future challenges.


Sustained Growth and Agility:


  • Proactive Opportunity Identification: Regular growth opportunity assessments keep your business poised to act on new trends, markets, or innovations.

  • Real-Time Insights: Customised dashboards provide ongoing visibility into your strategic progress, allowing for quick adjustments as needed, supported by the expertise of the Hedwyn Network.

  • Strategic Flexibility: The combination of ongoing strategic planning support and access to Hedwyn’s resources ensures that your business remains agile, responsive, and capable of sustained growth in a competitive market.



Hedwyn Logo


Overview


The Strategic Planning Partnership Program & Growth Advisory service provides a comprehensive, ongoing strategic support system for companies looking to stay competitive and achieve sustained growth. By partnering with Hedwyn, you gain access to a powerful network of industry experts, comprehensive HR solutions, and cutting-edge research and training. This ensures that your strategy evolves with the market, and your business is always positioned to seize new opportunities.


Key Benefits:


  • Enhanced agility and responsiveness to market changes, supported by the Hedwyn Network.

  • Sustained growth through diversified opportunities, guided by Hedwyn Learning’s research and insights.

  • Continuous expert support and talent management, provided by Hedwyn People.

  • A strong competitive advantage in a dynamic business environment, leveraging Hedwyn’s full suite of services



Partner with Hedwyn to empower your business and achieve your strategic goals.



Empower Your Business with Hedwyn's Business Strategy Programme




Business Strategy Subscription


In a rapidly changing business environment, having the right strategic support can make all the difference. Hedwyn’s Strategic Growth Partner Program is designed to provide continuous, expert-driven guidance to help your business thrive. From mitigating risk to accelerating growth, our program offers a comprehensive suite of benefits that keep your business agile, competitive, and positioned for long-term success.



What is the Subscription ?

Text


Why do business leaders talk to Hedwyn?


Mitigate Risk and Secure Long-Term Success

  • Why It Matters: In an unpredictable market, staying aligned with current conditions is crucial for avoiding costly strategic missteps.

  • How We Help: Our program offers continuous strategic alignment, expert guidance, and flexible strategies to ensure your business thrives in any environment.


Accelerate Growth and Maximise ROI

  • Why It Matters: Rapid growth requires the right opportunities and efficient resource allocation.

  • How We Help: We focus on identifying growth opportunities and delivering cost-effective expertise that maximises your return on investment.


Streamline Decision-Making and Enhance Organisational Performance

  • Why It Matters: Quick, informed decisions are key to maintaining agility in a competitive market.

  • How We Help: With real-time insights and expert advice, our program helps you make better decisions and align your organisation with your strategic goals.


Simplify Talent Management

  • Why It Matters: The right team is essential for executing your strategy successfully.

  • How We Help: Our program simplifies talent management, ensuring you have the right people in place to drive your business forward, while allowing you to focus on strategic priorities.


Subscription Benefits


Enhanced Agility and Responsiveness to Market Changes

  • What It Means: Stay ahead of market shifts with ongoing strategic reviews and real-time insights.

  • Why It Matters: Agility is crucial for maintaining competitiveness, and our program ensures your business can pivot effectively in response to new opportunities or threats.


Sustained Growth through Diversified Opportunities

  • What It Means: Identify and capitalise on new revenue streams with regular growth assessments and market expansion strategies.

  • Why It Matters: Continuous evolution is key to staying competitive in saturated markets.


Continuous Expert Support and Talent Management

  • What It Means: Access to top-tier consulting and HR support ensures your business has the right team and strategies in place.

  • Why It Matters: Effective execution of complex strategies requires the right talent and alignment with business goals.


Real-Time Insights and Strategic Flexibility

  • What It Means: Make data-driven decisions with customised dashboards and on-demand consulting.

  • Why It Matters: Strategic flexibility allows you to adjust plans as needed, ensuring alignment with long-term vision and market conditions.



Comprehensive Support for Strategic Initiatives

  • What It Means: Expert guidance across a range of strategic initiatives, from digital transformation to entering new markets.

  • Why It Matters: Successful execution of complex projects reduces the risk of costly errors and ensures desired outcomes.



Strong Competitive Advantage

  • What It Means: Continuously refined strategies that keep pace with industry changes, positioning your company as a market leader.

  • Why It Matters: Maintaining a competitive edge is essential for long-term success and market dominance.


Empower your business with Hedwyn’s Strategic Growth Partner Program.